Pro Three: First Aid

•November 17, 2012 • Leave a Comment

First Aid aware are currently exploring opportunities to bring their training experience into primary schools to educate children from the ages of 4 to 14 on basic emergency, first aid techniques and first aid knowledge enhancement.

Following a briefing from the client, your challenge is to offer creative methods of communicating to this specific target audience. Search for possibilities within the brief where you can be innovative in your concepts, add depth to your design development and successfully deliver a potential design solution that will assist the company in achieving their objective.

To begin my research I started looking at what was already out there and being taught to children at this age. Obviously different teaching styles will depend on the age group.

My mother works in a number of different primary schools for extra curricular activities so I decided to use this to my advantage and was able to have a discussion with the principal at Mullavilly Primary School. I She gave me a better insight to what children in different age groups where learning in regards to first aid.

It is hard to fully explain first aid and safety to the age group of 4-6 so their approach in this primary school was to start introducing the children on how to stay safe and away from danger in different environments, may it be in the home or at the park. With the use of interactive whiteboards in many schools it has the potential to make this sort of learning experience fun for the children which will encourage them to take in the information that is being taught.

Between the ages of 7-9, children are now able to take in more information using different mediums. Within this age group you can now introduce the first aid concept as they are now aware of dangers and how to avoid them, now comes the time to learn what to do if something happens. As it is still quite a young age, it will only be basic first aid steps, for example learning the emergency number.

The older age group of 10-12 can expand their first aid knowledge wider, with already knowing the dangers and how to avoid them. They can now learn basic first aid training.

Below I have added what things are already out there to aid teaching children safety/first aid.


From what I can see, there is a lot of posters and books for teaching first aid to younger children but after speaking to the principal about this and how effective this is she said that getting the children involved in some way, be it a roleplay game or using the interactive whiteboard is always more effective when it comes to teaching. Giving them information from a book or poster is harder for them to take in.

This led me on to research if there were any games for children in this age and what environment they were played in. e.g computer, whiteboard etc.

I looked at a few different games like ‘spot the hazard’ I remember doing this in primary school but this only involved getting a worksheet whereas now there is the technology to make it more interactive and fun.

There are a number of other games also online that I found but not as many that are suitable for the younger age group.

I want to direct my attention to use of the whiteboard, this means when learning the whole class can get involved at one time instead of separately at a computer. My initial idea is to create a flash game used on the whiteboard that when one person is playing the rest of the class can watch and learn at the same time so its not only being learnt by the user.

Possible Game Ideas:

-Spot the hazard
-Jigsaw Puzzle
-Interactive Quiz
-Spot the Difference

I have created a Gantt Chart to help me keep on track of what to do to complete the project to schedule.



•October 28, 2012 • Leave a Comment

So I used the final logo outcome to create letters and compliment cards. Keeping with the colour scheme I have three different styles.



Final Poem

•October 28, 2012 • Leave a Comment

After changing my mind a lot, I finally decided on the poem Late Autumn. I also decided to use photography for the final piece.

October – and the skies are cool and gray
O’er stubbles emptied of their latest sheaf,
Bare meadow, and the slowly falling leaf.
The dignity of woods in rich decay
Accords full well with this majestic grief
That clothes our solemn purple hills to-day,
Whose afternoon is hush’d, and wintry brief
Only a robin sings from any spray.

And night sends up her pale cold moon, and spills
White mist around the hollows of the hills,
Phantoms of firth or lake; the peasant sees
His cot and stockyard, with the homestead trees,
Islanded; but no foolish terror thrills
His perfect harvesting; he sleeps at ease.

I went to Brooke park in Derry and took some photos that I thought would be suitable for this poem. I narrowed it down to my favourite few that I have added in.

I chose four of my favourite photos as the poem seemed to split into 4 verses, then brought them into photoshop and did some editing.

The first attempt turned out below:

I didn’t like the font for this as I thought it was hard to read. I decided on a more Typographic approach to this and also wanted to do a bit more editing to the photo, to make it a little different to a standard one.

After playing around in Photoshop again I came up with these 4 images as the final photos for this piece.

This is the link to the final video,  I felt that it didn’t need a voice over as the Typography was strong enough. Instead I added background music.

Business Cards

•October 25, 2012 • Leave a Comment

I wanted to create business cards to go with my company so I looked at a few different ones.

I did a few rough sketches of general designs of business cards that I could use for a template

I then used the logo again and played around on photoshop before I came up with my final card designs.

Logo Font

•October 23, 2012 • Leave a Comment

As the company name is Pixel Art I looked at some different font I could use for the logo. I downloaded some pixel type font and tried them out.

I then thought about whether I wanted to keep the font simple and straight forward and create a sort of pixelated graphic to go with the font. I took to my sketch book and drew up a few ideas.

I had the idea of splitting the words in two and using two different styles of design for each. I concentrated on PIXEL to start and messed around with some fonts on Photoshop to come up with the style below.

I did the same with the word ART and wanted a more hand written style to the font, so I looked at a few different ones to find out which I liked the most.

I then brought both of the text together to see what sort of design I could come up with.

I liked the design of the third one the best so tried a few different versions of this.

I think I might keep the option of having three colours so with business cards or stationary etc there can be a variety instead of keeping it to one colour.

Logo Research

•October 23, 2012 • Leave a Comment

After coming up with the name for the company, Pixel Art I decided to have a look at different logos that where already out there before I started the design process of my own.

Premade logos

Pro Two: Identity

•October 23, 2012 • Leave a Comment

You have recently been made redundant. Starting your own creative business or introducing your concept to market has always been a personal goal and this seems like the ideal opportunity. You been informed today that there is seed funding available with a local digital networking group for business start ups in the area, but the application deadline is this week. Time is not on your side.

Identify: A name for the company/product/app/game/exhibition/event/publication

Design: The company logo
Now that your basic identity is in place, you are under pressure to show development and potential implementation of the brand. Progress the bran over to show the funders how the identity may be visualised.

Development: Choose appropriate content relative to your brand
Stationary, livery, signage, web, app screens, interaction design, photography, online marketing, screen idents, publication design, promotional print and screen,, packaging, moving image, viral marketing etc.

Areas for consideration: Corporate identity, Graphic Design, Typography, Illustration, 3D/product design, Information Design, Interaction Design, Moving Image.